iLegal Marketing specializes in online marketing, search engine optimization (SEO), content creation, public relations, and online legal marketing for law firms and attorneys. We are a small SEO firm located in Jackson, Michigan serving law firms and attorneys in the United States. Our firm is owned and operated by Philip C. Curtis, a licensed and practicing attorney. Because we are a small and very focused firm we are very selective about who we accept as clients.
Our Approach to Online Legal Marketing
The basic goal of online marketing is to obtain visibility and drive qualified traffic to your business's website. This can be accomplished through a number of means including traditional advertising media, pay-per-click (PPC) advertising, legal services advertising websites, banner ads, and SEO. While all of these methods have some value and are useful in some instances, we believe that the most effect method of online marketing is SEO. The principle goal of SEO is to obtain strong organic (non-paid) position in popular search engines such as Google and Yahoo! for keywords relevant to your business. While this method of online marketing takes time and does not provide the instant traffic offered by PPC it is a much more cost-effect strategy in the long term. This is because the traffic generated through placement in organic search results is free. Additionally, consumers tend to trust the organic search results more than paid ads. For these reasons, our approach to online marketing is almost exclusively focused on SEO and our goal is to obtain top organic position in the major search engines for our client's top keywords.
As with most things of value, proper SEO takes time and dedication. It is not a marketing strategy that will product results overnight. After all, if it was easy to obtain top position in Google's organic search results everyone would do it and it would be of little value. It is also a strategy that requires ongoing work and maintenance. Generally speaking, it may take several months before one can see any significant results from a proper SEO campaign. If you are looking for an overnight solution to increase your web traffic or are not willing to make a long term commitment to your online marketing strategy we are not for you.
Our Experience
In addition to his law practice, Mr. Curtis owns and operates several web sites including www.holidayleds.com and www.pcurtislaw.com. Through the use of our SEO and online marketing strategies we have obtained top ranking for these and other websites. In addition to his extensive experience with SEO and e-commerce, Mr. Curtis has substantial knowledge regarding the business of law and has knowledge in several areas of law.
About Philip C. Curtis
Philip C. Curtis is the owner of TheSEOAttorney.com and has significant experience with online law firm marketing.
Education:
- University of California - Berkeley, J.D. 2002
- Western Michigan University, B.A. 1999
Legal Experience:
- P. Curtis & Associates, PLLC - Specializing in immigration and naturalization law. 2007 to Present.
- Curtis & Curtis, P.C. - General civil litigation, intellectual property, immigration law, creditor's rights, business transactions, probate, and estate planning. 2002 to 2007.
E-Commerce & SEO Experience:
- HolidayLEDs.com - Co-founder, owner, and SEO for top ranking site for LED Christmas lights, 2007 to present.
- P. Curtis & Associates, PLLC - Principle and SEO, 2007 to present.
- Ecoyards, LLC - Marketing consultant and SEO, 2008 to present.
- VisaAmigo.com - Owner and SEO, 2007 to present.
- LizardLighting.com - Owner and SEO, 2007 to present.
Memberships & Associations:
- State Bar of Michigan, 2002 to present.
- American Immigration Lawyers Association.
